Join Date: May 2009
Location: Anywhere but social media
It is really promising that owners are willing to look seriously into issues. But it is 2 step process: First you fix/improve the product, second you work on marketing --i.e. user base-- which is harder.
Re UI changes, I'd suggest not to go overboard. Small incremental is better approach, and yes privately run changes through senior users or mods for feedback. But before anything else I'd look into photo upload process as this seems to be huge issue for many. Also, even when things are "fixed" it is nice to keep adding small bells and whistles -- i.e. on-going "photo of the month" or "report of the month", etc. But this comes later.